Ireland:The perfect place for a franchise
As Ireland moves into a new state of economic wellbeing, with global corporations such as Apple and Microsoft developing new offices and operations throughout the country. There has been no better time to start a franchise and take full advantage of the health and fitness industry and reap the rewards of this ‘booming industry’. Over the past fives years, Businesses have been strategically using Ireland as a European hub due to its low corporation tax rates. At just 12.5%, Ireland has one of the lowest tax rates in the world, as well as a double tax agreement with 72 countries of which 68 are in affect.
Currently in Ireland there are 250 franchisors, 2,500 franchisees employing over 20,000 people while profiting from €2 billion each year. Ireland is on the verge of recovering from the economic downfall in 2008, which saw a vast amount of franchise closures. However, due to improved investor sentiment and am impressive resurgence in Irish exports, the franchise industry has benefitted from a 12% increase each year. Resulting from this increase, the Irish people are becoming more entrepreneurial. Studies conducted over the past five years have found that as much as 40% of the population have shown a desire to work for themselves. According to John Green, Chairman of the Irish Franchise Association, the interest in franchising in Ireland has never been higher and that there is still a great deal of untapped potential compared to the more established markets of the US and UK.
In terms of entering the world of franchising in the health and fitness industry, there has never been a more suitable time. Irish people spend €2.4 billion on fitness related activities each year. In 2014, The Phillip Lee Sport Report stated that ‘A combined 850,000 male and female gym members spend appropriately €435 million on membership per year’.
Here at énergie fitness group, we have developed three outstanding brands that go above and beyond in meeting every need of the health and fitness industry. In the current market there is still a demand for a personal touch, whilst benefitting from the health and fitness lifestyle. Energie Fitness Clubs, over 50% of members have never used a fitness club before, we recognize that many people find other group – owned health clubs are an intimidating prospect. At énergie, our teams really take the time to get to know you and understand what you want to achieve and were right by your side every step of the way. On the other hand, our Fit4Less brand offers you a smarter way to exercise, it’s as simple as you pay for the services you use. With top quality Precor equipment, you don’t pay for the expensive spa day luxuries offered by established chains of health clubs. As women heavily populate the market 35 years and under, Energie Fitness for Women is designed for the wellbeing of women in an informal, friendly and non – intimidating atmosphere where fitness goals can be achieved.
